- McDonald’s now has 4 CosMc’s locations open, one close to Chicago and three close to Dallas.
- The chain will check 10 areas of the small-format, limited-menu restaurant idea this 12 months.
- I visited the unique Chicago location. My takeaway? Dunkin’ Donuts must be on alert.
After a year of buzz, CosMc’s is up and operating.
McDonald’s now has 4 locations open for testing — one close to Chicago and three close to Dallas — with six extra Texas areas slated for this 12 months.
“CosMc’s is a small format idea with all of the DNA of McDonald’s however its personal distinctive character. Its menu includes new customizable drinks, candy and savory treats and acquainted favorites such because the Egg McMuffin,” CEO Chris Kempczinski mentioned at an investor assembly in December, simply earlier than the primary location opened.
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“And guys, please let me emphasize once more, we’re speaking about 10 shops, okay? So let’s not get too enthusiastic about it. It is 10 shops,” he added.
Conserving in thoughts the CEO’s warning to not get overly excited, I made a decision to drive to Chicago to present CosMc’s a attempt.
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The post I Tried McDonald’s CosMc’s. Dunkin’ Should Be on Alert. appeared first on TechBuzz.