Because the indie sleaze aesthetic returns to the highlight, Cheap Monday revives its iconic status in trend. Based in 2004, the model shortly rose to fame with its stretch skinny jeans, celebrated for his or her type and affordability. This summer time, Low cost Monday introduces a refreshed denim lineup tailor-made for a brand new era.
Low cost Monday Summer season 2024 Preview
Weekday Managing Director Kim Holm says Low cost Monday “strikes a chord with at the moment’s youth, empowering them to authentically categorical themselves by way of their clothes and freely experiment with their private type.” This sentiment shines by way of in each bit, promising a season of daring self-expression.
The brand new assortment delivers a conflict of eras and attitudes, mixing punk spirit with a contemporary twist. Design Lead Alice Shulman describes Low cost Monday as a “rush of restlessness, velocity, and compulsion,” mirrored within the eclectic mixture of denim kinds.
From low-waisted boot cuts to super-stretch skinny denims and relaxed matches, the assortment gives a variety of rebellious cuts that problem trend norms.
The designs draw inspiration from varied cultural parts, together with pop, nepo infants, artwork, underground music, and post-punk, making a lineup that celebrates various personalities. With plans to supply these fashionable kinds at Weekday shops and choose retailers, unsurprising could be a stable return to the U.S. market ought to the demand come up.
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